Privacy Policy

EzFlow ("we", "our", or "us") values your privacy and complies with the Personal Data Protection Act (PDPA) of Malaysia. This Privacy Policy outlines how we collect, use, store, and protect your information. By using EzFlow, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect a broad range of personal, business, and usage data to improve our services, ensure compliance, and support future AI-driven features. This includes:

• Personal details: name, phone number, email, identification info
• Business details: company name, registration number, address, industry
• Financial data: billing info, transaction history (via third-party gateways)
• Behavioral data: page visits, click patterns, support chats, feature usage
• Client data: appointment bookings, invoice records, payment statuses
• Communication data: feedback, reviews, emails, and support requests
• Technical data: device ID, browser type, IP address, cookies

2. Purpose of Data Collection

Your data is collected for the following purposes:

• Deliver core services (invoicing, payments, scheduling)
• Analyze usage to improve UX and product features
• Train internal AI models for future automation and personalization
• Provide support and respond to queries
• Fulfill legal and tax obligations under Malaysian law

3. Data Storage and Retention

Data is stored securely on cloud servers compliant with global standards (e.g., AWS, Google Cloud). We retain your information as long as your account is active or as required by law.

4. Data Sharing and Disclosure

We do not sell your data. We may share information with:

• Third-party vendors (e.g., Stripe, Billplz, WhatsApp API)
• Regulatory or legal authorities if required
• Internal analytics and machine learning systems

5. User Rights

You may request access, correction, or deletion of your personal data. Email hello@ezflow.my for any such requests.

6. Updates to This Policy

We reserve the right to update this policy. Changes will be notified via email or on our platform.